Investigation confirmed the business bought and transported merchandise into Washington with no verifying buyers’ ages

SEATTLE — Attorney Normal Bob Ferguson filed a lawsuit currently versus an Orange County-based corporation that marketed vapor products containing nicotine in a way that appealed to youth, then offered the products and solutions without verifying the buyers’ ages. The firm, E-Juice Vapors, unsuccessful to comply with various age verification prerequisites meant to stop youth from purchasing vapor items on the internet. Also, E-Juice Vapors never obtained a license from the condition to deliver vapor items into Washington as expected by Washington legislation.

The lawsuit, submitted in King County Exceptional Court docket, seeks to block E-Juice Vapors’ upcoming unlawful income and receive economical penalties to hold the firm accountable for its illegal conduct.

E-Juice Vapors refused to comply with the Lawyer General’s investigation. Therefore, the quantity of complete on the internet profits into Washington stays unfamiliar.

A bipartisan 2016 regulation handed by the Washington Legislature necessary multiple stages of age verification for on the net revenue of vapor solutions. For case in point, vapor product sellers need to verify the buyer’s age working with a 3rd-party assistance to verify the buyer’s identity. Gov. Jay Inslee and Attorney Typical Ferguson advocated for sturdy age verification needs in the laws.

In December 2019, the Lawyer General’s Office began an investigation into E-Juice Vapors. Investigators clicked on an image at the company’s website web-site for a “Candy King” branded category. The investigator then purchased a person of the merchandise in the Candy King line identified as “Blue Razz by Candy King Bubblegum” and did so with no verifying an age or distributing any identification. The organization shipped the product or service about two months later.

The site described the “Candy King” vapor item line as “profiled to counsel a flavor like Sour Patch Kids, Strawberry Bitter Belts, Swedish Fish and Strawberry Watermelon Bubbalicious.” The description ongoing, “take a gander…you will see they glimpse specifically like sacks of your most cherished candy.”

“I worked with public wellness officials and a bipartisan group of elected officers to ensure we have potent age verification requirements for on the web vapor revenue to youth,” Ferguson reported. “My office’s investigation unveiled that E-Juice Vapors place earnings in excess of the safety of its consumers and entirely overlooked these necessities. We will hold E-Juice Vapors accountable for breaking the law and putting youth at possibility.”

“We applaud Legal professional Common Ferguson for getting forceful motion in opposition to tobacco corporations that are promoting and providing their products and solutions to children,” mentioned Annie Tegen, Advocacy Director for Marketing campaign for Tobacco-Free Youngsters. “He is standing up for Washington’s little ones in the in no way-ending fight versus Major Tobacco and its allies. We applaud him for his relentless get the job done preventing an industry that is identified to addict a new technology of children on nicotine and reverse a long time of progress in our battle versus tobacco use.”


In the criticism, Ferguson notes that practically 28 p.c of high-college pupils and a lot more than 10 p.c of middle-college college students use vapor items.  According to the U.S. Surgeon General’s Office, vaping use amid youth has attained “epidemic proportions.”

The Lawyer General’s Place of work requested the firm to comply with the investigation in March 2020 by furnishing precise information about its gross sales into Washington state, but been given no responsive documents.

Selling vaping products to minors is a felony with a utmost wonderful of $5,000. Other penalties could include things like:

  • Civil penalty of up to $5,000 for each and every violation
  • Revocation or suspension of the seller’s license by the licensing board
  • Recovery for the cost of its investigation, the prices of the action and fair attorney’s service fees
  • A courtroom can buy any profits or other positive aspects from the sale go to the state’s common fund.

The enterprise has a heritage of advertising to youngsters. In 2018 the owner of E-Juice Vapors gained a warning from the U.S. Foodstuff and Drug Administration (Food and drug administration) for promoting solutions in a deceptive way that appealed to little ones by describing the goods as related to candy.

Assistant Lawyer Common Brendan Selby and investigators Tony Perkins and Eric Peters are handling the situation for the office’s Intricate Litigation Division.

The Elaborate Litigation Division provides representation on the office’s most difficult, demanding and significant profile circumstances. It also fulfills a primary role for the office in the enforcement of the tobacco Master Settlement Arrangement. This consists of checking and enforcing violations of promotion limits by the big tobacco organizations, multi-state litigation of payment disputes and guidance with implementation of the public wellbeing provisions. Regulatory enforcement of the emerging e-cigarette and vaping industries is an increasing portion of this function.



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