TULSA, Okla., March 4, 2022 /PRNewswire/ — ConsumerAffairs, an advocacy corporation and on the web market with more than 4 million regular readers, introduced nowadays that Zac Bogart has been named Main Marketing Officer (CMO).
As ConsumerAffairs’ CMO, Bogart will direct the company’s marketing and advertising, promoting and expansion initiatives as the enterprise scales its overall performance and brand name internet marketing operations. Zac Bogart joined ConsumerAffairs in 2020 as VP & Head of Promoting and has been instrumental in the company’s meteoritic growth as the enterprise focuses on growing its market choices and strengthening its popularity as a trustworthy advisor for shoppers.
“We are psyched to have Bogart be a part of our leadership team as we carry on to build ConsumerAffairs as a guided market that aids individuals by pivotal lifetime occasions,” reported Zac Carman, ConsumerAffairs CEO. “He has a confirmed keep track of report of electronic innovation that will support us execute on our advancement designs.”
Bogart brings decades of leadership working experience building interior internet marketing groups. He most just lately served as Senior Director of Electronic at Sweetwater.com, a $1.5B music e-commerce retailer, where by he led overall performance and manufacturer marketing and advertising. He was previously a advertising and marketing leader in several mid-stage startups, wherever he drove significant advancement in paid out media, Web optimization, knowledge system, and lifecycle marketing.
“I am fired up to develop the scope of my job to continue on to speed up ConsumerAffairs’ massive advancement,” Bogart mentioned. “I search ahead to working with Zac Carman and the relaxation of the administration staff to make real benefit for our clients as they navigate life’s large purchases.”
ConsumerAffairs is a “managed market” for life’s hardest buys. Our mission is to aid individuals make clever shopping for selections in a instant of need. Each individual month, hundreds of thousands of customers convert to ConsumerAffairs for support with their thought of (often psychological), have to have-dependent buys, and we connect hundreds of countless numbers of them instantly to makes. These models use our SaaS applications to take care of their opinions and existence on ConsumerAffairs, talk with customers and make revenue.
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